Press Pass:

The inside scoop on all things PR

By Rachael Herrscher
Tips for Getting on ‘Oprah’

OK, who doesn’t want to be on Oprah? I’m still trying to figure out how to get on the show myself.
I came across a great little piece from Marketing Sherpa this week with tips on “How to Get on ‘The Oprah Winfrey Show’ “.

Most of these tips should be followed to get booked with any media outlet. They are the nuts and bolts of your PR arsenal, but they’re still worth a review.

  • Know what they are looking for
  • Watch the show
  • Have a press kit
  • Write a compelling headline and pitch

Check out the full article here.

This entry was posted on Sunday, April 13th, 2008 at 9:39 pm and is filed under PR Basics. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.




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